Field Notes7 min read
3,786 Heartbeats
A 38-minute recording session loses audio at 6:10. The OBS failure log — 3,786 failed mic lookups, 195 Bluetooth disconnects — becomes the only honest artifact of what happened.
writing
13 posts
Information Beings5 min read
Entry Zero: The Return to the Source
After years of feeding the digital noise, I met two men without phones: one who built Silicon Valley, one who lives in Morocco. Their shared gravity revealed what I had been ignoring: the signal lives in presence, not timelines.
Information Beings8 min read
Source Code: A Standing Note on AI Use in 2025
I got called AI slop by Hacker News for using technological leverage. Twenty years ago, a teacher accused me of plagiarizing Wikipedia for typing an essay. Same pattern, different tools. Time to state my position on AI use publicly.
Information Beings10 min read
Writing Reality: When Blog Posts Become Hypersigils
What is a hypersigil? I trace how public writing turns attention into reality feedback loops, using blog posts and Morocco as a lived experiment.
Information Beings6 min read
Dark Engagement: Why Everyone Reads, Nobody Claps, and the Machines Remember Everything
People screenshot my posts instead of liking them. They reference ideas weeks later that never got a single public comment. This personal observation opens into something bigger: how engagement retreats into darkness while machines feast on the open web.
Information Beings4 min read
Introducing Fassi.live: An Unfiltered Video Journey Through Silicon Valley and Beyond
Join me on a wild video ride through Silicon Valley as I launch Fassi.live, a YouTube vlog series that bridges cultures, explores technology, and touches grass – all in Moroccan Arabic!
Information Beings6 min read
The Internet's Creative Constraints: Reclaiming Our Digital Legacy
Explore the paradox of digital publishing, the importance of owning your online presence, and the future of our digital legacies in an era of platform dependence and AI advancements.
3 min read
What's going on again with this experiment?!
This post reveals the evolving nature of the author's Substack as an experimental platform, exploring content creation dynamics and the decision to introduce a paid tier. It discusses insights into audience engagement, the value of paid content, and the implications of AI on content creation and distribution.
Field Notes6 min read
The Year of the Prompt and AI EVERYTHING
This post invites readers into a thought-provoking journey about the perception and evolution of AI, contrasting its intangible nature with human form and exploring its impact as a media entity. It reflects on the rapid advancements in AI, using examples like Dall-E and StableDiffusion, and ponders the future of artificial general intelligence (AGI).
Field Notes3 min read
Invisible AI and The Edges of The Unknown
This post invites readers into a thought-provoking journey about the perception and evolution of AI, contrasting its intangible nature with human form and exploring its impact as a media entity. It reflects on the rapid advancements in AI, using examples like Dall-E and StableDiffusion, and ponders the future of artificial general intelligence (AGI).
Field Notes4 min read
Throwing out the playbooks
Exploring the essence of innovation, this post delves into the limitations of traditional playbooks in new endeavors. It reflects on the journey of starting unique projects, like this experimental newsletter, emphasizing the value of experimentation over rigid structures. The narrative intertwines personal insights with the quest for originality in content creation.
4 min read
memento mori: substack edition
Exploring the unconventional through experiments in writing and life, this (well, now defunct) Substack newsletter is a dive into the author's journey post-big tech job, covering a range of topics from AI in art to the metaverse. It's an invitation to join an experimental community, rethinking norms in everything from writing style to company building.
Field Notes5 min read
Blog vs Business success : 99% of both worlds are doomed to failure. Here's why.
Exploring why 99% of blogs and businesses fail, this post dives into common pitfalls such as misunderstanding success, impatience, bad measurement, lack of perseverance, and the 'not enough syndrome'. It emphasizes the importance of taking businesses seriously and adopting a patient, persevering approach to ensure success in the competitive digital and business landscapes.