Platforms, incentives, attention games—and how to keep your soul.
After years of feeding the digital noise, I met two men without phones: one who built Silicon Valley, one who lives in Morocco. Their shared gravity revealed what I had been ignoring: the signal lives in presence, not timelines.
A raw DM from a software engineering student sparked deeper questions about language, authenticity, and chasing "interesting" work in an AI-mediated world.
People screenshot my posts instead of liking them. They reference ideas weeks later that never got a single public comment. This personal observation opens into something bigger: how engagement retreats into darkness while machines feast on the open web.
AI-generated cold emails are flooding inboxes at unprecedented scale. Here is why the uncanny valley of artificial personalization is destroying professional communication—and the two survival strategies that still work.
I write about building the future of digital consciousness and AI infrastructure. Earlier this week, I couldn't even send an email. This is a story about spam bots, sender reputation, and the rusty pipes we're all building on top of.
Embark on an existential journey through the digital landscape, exploring the impermanence of online communities and reimagining how we can design more meaningful, fluid, and purpose-driven information pathways for the future.
Join me on a wild video ride through Silicon Valley as I launch Fassi.live, a YouTube vlog series that bridges cultures, explores technology, and touches grass – all in Moroccan Arabic!
Uncover how unorthodox campaign strategies are shaping the future of media and communication, blending digital guerrilla tactics with traditional values in a rapidly evolving information landscape.
Explore the paradox of digital publishing, the importance of owning your online presence, and the future of our digital legacies in an era of platform dependence and AI advancements.
This post reveals the evolving nature of the author's Substack as an experimental platform, exploring content creation dynamics and the decision to introduce a paid tier. It discusses insights into audience engagement, the value of paid content, and the implications of AI on content creation and distribution.
Analyzing the success of Wordle, this post discusses how its simplicity and design, which limits user actions, creates a unique and engaging experience. Comparing it to Flappy Bird, it highlights the power of inaction in game design, inspired by Jinny Uppal's book In/Action: Rethinking the Path to Results, suggesting a new perspective on achieving results through minimalism.
Exploring the evolution of communication, this post discusses the shift from text-based messaging to voice interactions on social media. It introduces 'Talk & Comment,' an experiment that allows voice comments on Facebook, reflecting on its potential to bring fun and emotion back into online interactions.